
Prepared exclusively for John & Betty May
We will review your selling strategy, market timing, tenant alignment, and net numbers together during our Zoom consultation on Tuesday, October 13th at 3:00 PM so you can make a confident, well-informed decision.
Exclusive Sotheby’s Marketing
Discover how our cinematic story-driven media elevates distinctive Northwest residences to attract qualified luxury buyers.

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Comparative Market Intelligence
Analysis based on official NWMLS comparative sales and active market competition surrounding 8228 24th Street Ct W in University Place.

Spacious 5,088 sq. ft. single-family residence built in 1974 featuring 6 bedrooms, 4 bathrooms on a generous 10,001 sq. ft. lot. Currently tenant-occupied on a month-to-month lease, providing total flexibility for sale timing or investor positioning.
Target Price
$1,150,000
Zestimate
$1,056,500
Est. Range
$983K – $1.14M
Occupancy
Month-to-Month
$1,120,000
Size: 4,820 sq. ft. | 5 Bed / 3.5 Bath
Lot Size: 11,200 sq. ft. | Built 1978
Status: Closed | $232 / sq. ft.
Comparison: Similar age and large floor plan in University Place. Validates strong buyer appetite above $1.1M for spacious homes with updated systems and strong curb appeal.
$1,185,000
Size: 5,200 sq. ft. | 6 Bed / 4 Bath
Lot Size: 9,800 sq. ft. | Built 1976
Status: Closed | $227 / sq. ft.
Comparison: Nearest direct match in total square footage and 6-bedroom capacity. Demonstrates that 5,000+ sq ft homes in 98466 command premium value when presented effectively.
$1,175,000
Size: 4,650 sq. ft. | 5 Bed / 3.5 Bath
Lot Size: 10,500 sq. ft. | Built 1980
Status: Active Listing
Comparison: Direct neighborhood competitor. Shows active price positioning in your immediate submarket, highlighting the strategic advantage of proper staging and targeted marketing.
Clarity & Confidence
Celeste's Response: Pricing accurately requires examining current closed comparables and active competition in University Place. Since your home has flexible month-to-month tenants, we can position the home to attract both primary homebuyers looking for a spacious 5,000+ sq ft residence and investors looking for immediate rental yield.
During our Zoom appointment, we will review the exact NWMLS sales data that supports your $1.15M target price.
Exclusive Preparation
We’re preparing your property-specific market analysis, comparable sales and recommended selling strategy for our appointment.
STRATEGIC SELLING PLAN
John & Betty May
8228 24th Street Ct W
University Place, WA 98466

PREPARED BY CELESTE ZARLING
Strategic Positioning
When presenting a 5,088 sq. ft. residence in University Place, strategic marketing shifts the perception from square footage to premier lifestyle value.
Showcase your generous 5,088 sq ft 6-bedroom floor plan, mature landscaping, and multi-generational potential to attract qualified buyers seeking space.
Help prospective buyers visualize living in top-rated University Place near Tacoma Golf & Country Club, Chambers Bay, and Sound views.
Align pricing, staging consultation, high-end photography, and broker previews for maximum impact and competitive buyer leverage.

Methodical Execution
Complimentary cleaning and professional staging guidance tailored to accentuate your home's grand proportions.
Professional imagery with aerial footage that showcases the home, lot size, and University Place setting.
A compelling story that helps qualified buyers connect emotionally with the property before scheduling a tour.
A coordinated introduction to brokers, lenders, and high-net-worth buyers across global Sotheby's networks.
Targeted digital promotion and follow-up designed to generate competitive interest and firm offers.
Proven Track Record
“We don’t just list it, we launch it!”

423 205th St SW #B, Lynnwood, WA 98036
By pairing custom video storytelling, targeted digital promotion, and immaculate presentation, this property achieved outstanding market engagement and a seamless sale.
Featured Case Study Video:


Trusted Representation
Celeste Zarling
Lifestyle & Real Estate Advisor
Realogics Sotheby’s International Realty
Connect thoughtful preparation, distinguished luxury marketing, and strategic negotiation for your University Place property.
Zoom Appointment Agenda
Scheduled Meeting: Tuesday, October 13th at 3:00 PM
“If the strategy, timing and numbers make sense, we can discuss moving forward together.”
Optional Strategy
First Look is an optional NWMLS listing stage that allows your home to be marketed for up to 21 days while we prepare for an Active launch. We can discuss whether that preparation and early-marketing period makes sense for your goals.
• Showings and online distribution depend on seller instructions.
• Listings are available to all NWMLS member brokers and their clients.
• First Look history remains transparently in the NWMLS database.
Next Chapter
Zoom Appointment: Tuesday, October 13 at 3:00 PM with Celeste Zarling.
Celeste Zarling
Lifestyle & Real Estate Advisor | Realogics Sotheby’s International Realty
“All marketing costs complimentary. No risk to you.”